International Market and Audience Development Program (Australia)

The program has been developed to support emerging, breakthrough and established acts and is made available to Australian citizens or permanent residents who are current practising music professionals. This includes solo artists, instrumentalists, bands, ensembles, DJ/producers and electronic artists, producers, songwriters and composers.

Funding Information

• The International Market and Audience Development fund is designed to support activity that includes international promotional and content creation activities with matched funding of $2,000 to $10,000.

Eligible Activities

• The International Market and Audience Development fund is designed to support activity that includes:
  • implementing an international PR and promotional campaign
  • implementing an international radio campaign
  • creating content such as music video clips, social media reels, and lyric translations which are targeted towards international audiences
  • implementing a global digital marketing strategy.

Ineligible Activities

• Activity that does not meet the Music Australia definition of contemporary music
• Activity in Australia (regardless of country of residence)
• The manufacture of albums and merchandise
• Passport application costs
• International relocation expenses
• Capital expenditure (such as studio infrastructure and instrument purchases)
• Planning and preparation such as arranging or booking dates, venues, contracts, travel and visas, and rehearsals in your country of residence, are not eligible activities for the purposes of this grant and should not be included in the activity details section of your application.

Eligibility Criteria

• Open to Australian artists, composers and creators individually or in groups
• Organisations and music businesses may apply on behalf of their artists
• If you have been successful in a previous round of the Export Development Fund, you are eligible to apply again, however funding priority may be given to first time recipients
• First Nations applicants are encouraged to apply.

Ineligibility Criteria

• You cannot apply for this grant if:
  • you have already submitted an application to this category
  • you have an overdue grant report
  • you owe money to Creative Australia
  • you have applied to our Arts Project grant rounds for the same activity.

For more information, visit Creative Australia.